birketts – Is your privacy policy clear enough? Ask WhatsApp

WhatsApp is perhaps most renowned for the privacy it offers its users through its end-to-end encryption messaging service. However, in a twist of irony, one area where it may have been a bit too private and unclear is in its privacy policy. As a result, WhatsApp was the subject of a €225m fine, the second largest ever of its kind, for being in breach of European data protection law – specifically, for a lack of transparency around the use of the personal data of its users and non-users.